Portal de Jumilla
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Resounding success of the campaign can qualify Ecovidrio, in collaboration with the City of Jumilla, held in the town coinciding with the Fair and Festival.
Once the data have been met, leaving the figure of 16,400 kilos of recycled glass, which is more than triple the previous year, which amounted to 5,000.
Ecovidrio is the non-profit organization responsible for managing the recycling of glass packaging in Spain.
Coinciding with the festivities launched an awareness campaign and collection at strategic points of the city, including clubs and groups that install tents during the fair, in order to sensitize the participants on the importance of properly separate containers from the origin for further sorting and recycling.
Specifically, patrol Ecovidrio cubes distributed to facilitate the collection and offered information between participants through brochures and merchandising.
The operation also distributed cubes to bars to be installed on the occasion of the holidays.
In addition, during the Exaltation of Wine and Wine Miniferia, Ecovidrio was responsible for collecting glass packaging that resulted in the cellars for wine tasting.
Source: Ayuntamiento de Jumilla
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