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The business mentor Rafael Rovira explained in Jumilla, the keys to success in business innovation (12/03/2015)

About a dozen entrepreneurs and freelancers participated yesterday in the Information pill on entrepreneurial innovation, given by business mentor, Rafael Rovira, the company Inteligenzia, specializing in business opportunities for entrepreneurs entity, activity organized by the Department of Economy and Employment .

The Day began with a brief intervention Antonia Cruz, Coag-Jumilla technique to present training courses that COAG-IR will develop over the coming months in the town, especially for youth, women and entrepreneurs, who will to implement business initiatives related to the industrial processing of agricultural products, rural passenger, agrotourism, diversification of non-agricultural activities and the recovery of local craft businesses.

Thus, the courses will be taught "The Art of Embroidery in Jumilla and recovery of trades of the past as a local source of employment";

"Managing business initiatives agritourism and rural tourism New technologies and innovation.";

"Managing entrepreneurship industrial processing to obtain food products not included in Annex I to the Treaty" and "computerized technologies and new business initiatives related to the diversification of non-agricultural activities Management".

After the presentation, business mentor, Rafael Rovira, the company Inteligenzia began his presentation on entrepreneurial innovation, a dynamic session in which participants took an active part of the talk.

Some of the content being worked Rovira explained how to avoid common mistakes entrepreneurs and businessmen, which prevent the development of their projects or innovation keys to launch new market proposals.

Define customer and segment correctly prioritize customer segments, depending on size, capacity and accessibility, detect problems worthwhile solving, designing solutions to these problems, and define who has the competitive advantage offered proposal that makes it better than the alternatives existing, were some of the concepts that were raised during the morning.

Source: Ayuntamiento de Jumilla

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