The Minister for Universities and Research Company, José Ballesta, has announced the advancement of the winter sales at December 22, a decision which, he said, "has received the endorsement of major trade associations in the Region" .
Crossbow considered cuts begin on December 22 "is very positive because the revitalization of sales has a direct impact on job creation and activation of the regional economy."
The regional head of Commerce also stressed the importance of this decision was "the result of a consensus and union" between traders and the regional administration, and recalled that in addition, "it has been taken at a time in which the law allows. "
To inform citizens of both the region and neighboring communities, the start of sales, the Ministry of Universities and Research Company launch new advertising campaign 'Region of Murcia, After sales', which will have special impact in the region and in the regions of Valencia, Andalusia and Castilla-La Mancha, and aims to boost purchases in stores and attract customers within and outside the Region to establishments rebates starting next Saturday.
The spread of 'Region of Murcia, open cuts' will be made through advertisements in various media, both in print and on regional radio stations and surrounding communities, and will include more than 10,000 posters in shop windows and promotional flyers .
The counselor noted that the survey establishments ahead the latest winter sales indicates that there was a positive impact on sales of more than 74 percent of the traders, and that over 76 percent of them agreed that the regional government brought forward again the sales period.
Councillor of Commerce, Antonio Valero, has indicated that this measure will get citizens get better prices and increase purchases during these days of Christmas, and congratulated the regional government for the decision to advance the sales period
Source: Ayuntamiento de Jumilla