Portal de Jumilla
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Bodegas Luzón closed the 2018 financial year with an increase in sales of 39 percent in the hospitality channel, driven by its new Luzón Colección range, specially designed to meet the needs of this market.
In addition, the company has grown 17 percent in the national market thanks to the authenticity of its wines, which are increasingly better positioned.
On the international level, its evolution has been very positive, highlighting the Asian continent, with a 40 percent advance in China, Taiwan, South Korea and Japan.
The year 2018 has also been a turning point in the Russian market, where it has doubled its presence.
Bodegas Luzón had a turnover of 7.5 million euros, of which 55 percent comes from exports.
His business activity generates more than 100 direct and indirect jobs.
The commitment to wine tourism that has been made in recent years Bodegas Luzón has also been consolidated in 2018 in which they have exceeded 8,000 visits, representing an increase of 25 percent over the figures of the previous year.
In the field of investments, this year will allocate more than 300,000 euros to the renovation and expansion of the barrel park, to the improvement of the productive processes and to new vineyard plantations.
Bodegas Luzón is a modern and different company, full of energy that fuses the best of its past with its innovative character to produce wines with a very strong personality.
It is one of the most important wineries of the Protected Designation of Origin (PDO) Jumilla, which manages more than 1,200 hectares of vineyards to obtain the best grapes with which they produce pleasant, fruity and easy to drink wines.
Source: Grupo Fuertes
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