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Jumilla City Council is going to launch the app Vive Jumilla-Comercios with the aim of enhancing local trade by making available to traders a powerful weapon to promote sales and customer loyalty. It will enable activation from institutional campaigns to promote trade up to individual campaigns of each trade, thanks to a personalized control panel where industry professionals can configure their own virtual storefronts and their marketing actions.

The application will also serve as an excellent platform for the bars and restaurants of Jumilla to get closer to the citizens.

They will have their file in the app from which they can publish their letter, their specialties and any data they consider interesting.

The way to carry out these campaigns is through QR codes ?, which will be delivered to the client once they have made their purchase, and which will be scanned by it directly in the same application.

This operation with QR`s is really simple for the commerce, besides practical for the citizen, because in his account he will be able to store all the advantages.

All this operation of scanning of codes will be very simple to execute and tremendously intuitive.

Likewise, the system can send push notifications directly to the citizen in an automatic or manual way, for example when the City wants to communicate any important event.

The councilman of Commerce, Juan Gil, stressed that it is "a very simple tool to use so that both the citizens of Jumilla as tourists and visitors to the municipality can make the best of the trade and restoration of Jumilla."

Source: Ayuntamiento de Jumilla